06.10.2016

A Spotlight on Talents

Slowear and L'Uomo Vogue join forces to promote true artistic talent with an initiative involving the 8 front windows of Milan's celebrated department store la Rinascente

  • A Spotlight on Talents

Creating a platform for artists from four different disciplines of design to express their vision of the Slowear family brands: that is the concept that gave birth to the A Spotlight on Talents project, a collaboration showcasing the vision of four selected artists through eight striking window displays at la Rinascente department store in the heart of Milan from the 14th to 21st of June 2016, both dates included.
 
Talented artists Carmen Mitrotta (photographer), Mario Milana (designer), Elena Xausa (visual artist), and La Tigre (graphic design studio) have conceptualised window displays that express their interpretation of a slow lifestyle as well as highlight the craftsmanship and unmatched design expertise behind the products of Slowear brands Montedoro, Zanone, Glanshirt and Incotex, by incorporating products from these brands.
 
Editor in Chief L'Uomo Vogue Ms. Franca Sozzani & President of Slowear Mr. Roberto Compagno are the minds behind this concept. An amalgamation of these two time-honoured brands with the design expertise of talents from the fields of Photography, Design, Visual Art & Graphic Design at the landmark venue la Rinascente – Milan, is sure to create an outstanding visual benchmark.
 
Over the next few days, we will feature a series of interviews with these artists in the run up to the display launch so as to get to know them better.

Author : Slowear Journal

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